Opinity, Inc. Privacy Policy

Opinity, Inc. ("Opinity") respects the privacy and security of our users. We aim to provide you with a personalized Internet experience that delivers the information, resources and services that are most helpful and relevant to you. To achieve this goal, we will sometimes collect information during your visits to understand what differentiates you from each of our other users. Opinity is a licensee of the TRUSTe Privacy Program. TRUSTe is an independent, non-profit organization whose mission is to build users' trust and confidence in the Internet by promoting the use of fair information practices.

Because Opinity wants to demonstrate its commitment to your privacy on its web site, www.opinity.com (this "Web Site"), we have agreed to disclose our information practices and have our privacy practices reviewed for compliance by TRUSTe. By displaying the TRUSTe trustmark, this Web Site has agreed in this privacy policy to inform you of what personally identifiable information of yours is collected, how and when the information is used, who has access to your information, what choices are available to you regarding collection, how we use and distribute your information, how we protect your information, and how you can correct any inaccuracies in your information. The TRUSTe program covers only information that is collected through this Web Site and does not cover information that may be collected through software downloaded from this Web Site.

If you have questions or concerns regarding this privacy policy, you should first contact Opinity by sending an e-mail to . If you do not receive acknowledgment of your inquiry or if your inquiry has not been satisfactorily addressed, you may then contact TRUSTe at http://www.truste.org/consumers/watchdog_complaint.php . TRUSTe will then serve as a liaison with Opinity to resolve your concerns.

This privacy statement describes how we treat information received about you when you visit this Web Site or register for Opinity products or services. Please read our privacy policy carefully. By using this Web Site or submitting any personal information, you consent to the collection and use of your information by Opinity as described in this privacy policy. Also, please be aware that Opinity may change this privacy policy from time to time. If we make a material change, we will post a notification on the home page of this Web Site to make you aware that this privacy policy has been changed. Your continued use of our software and this Web Site will constitute your consent to any such change. This privacy policy is effective as of January 1, 2005 for all users.

What Information Opinity Collects and Tracks

Opinity collects information from and about its users directly from the user, from our Web server logs and with cookies.

This Web Site's registration process asks you for your contact information (such as your name and email address) by which you can be personally identified. The more accurate information you provide, the better we are able to customize your experience on this Web Site.

When you visit any web site, you disclose certain information about yourself, such as your Internet Protocol (IP) address. We collect IP addresses to administer this Web Site and diagnose problems. Your IP address and usage information is also used to gather broad demographic information. Such Web Site usage information is not personally identifiable information. Personally identifiable information is data about you that distinguishes you specifically such as first name and last name, email address and postal address.

This Web Site uses cookies to improve your experience by providing a customized, personal service. Cookies are user-specific data that are sent by a web server and are stored on your computer. Cookies are created by the web server or the Java script in the HTML. When you visit Opinity, cookies will be sent to your web browser by a web server, which can be later read by that server. We may use cookies to store and help track your information as you travel throughout this Web Site. We use cookies only for these objectives. In addition, third party advertising networks may issue cookies when serving advertisements. Cookies cannot be used to get data from your hard drive, your email or any other personal data about you. We do not ask if you accept cookies or not on our Web Site. However, if you set your web browser to not accept cookies, you cannot use our service. The use of cookies is relatively standard and you will likely find them used on most other major web sites.

We do not target our services to children under the age of 18. We do not collect personal information from children under the age of 18 without parental consent. Minors under the age of 18 can only use our service with parental consent.

Opinity values you as a customer and works diligently to protect your information. However, you should remember that whenever you voluntarily disclose personal information online, your information can be collected and used by others. Although we try to protect your personal information, Opinity cannot ensure or warrant the security of any information you transmit to us, and you do so at your own risk. You may choose to visit this Web Site and not provide any information. If you do not provide any information to us, we will not have any information from you other than the information that the cookies send to your computer. If your cookies are turned off, we will not have any of your information but you will not be able to use our service.

How and When Opinity Uses Information

We use the information you supply to us for purposes such as personalization and verification. We also use contact information from your registration form to contact you when necessary about issues concerning the use of our service. We collect and remember feedback that you provide to us in order to troubleshoot in the event that you contact our customer support department. We use demographic and Web Site usage information internally to improve the products and services we provide to you. Such information helps us identify which areas of this Web Site are of interest to our users. We also collect the IP addresses of our users for the purposes of system administration and to report aggregate information to our advertisers. Opinity does not retain, share, store or use personally identifiable information for any other purposes.

We reserve the right to also use personally identifiable information to investigate and help prevent potentially unlawful activity that threatens either Opinity, any company affiliated with Opinity or the general public. Moreover, upon the appropriate request of a government agency, law enforcement, court or as otherwise required by law, Opinity may disclose personally identifiable information.

We use cookies to let you use our services more easily and to let us keep track of certain statistical information that helps us improve this Web Site. Cookies allow us to save passwords and preferences for you so that you will not have to reenter them the next time you visit this Web Site. We do not link the information we store in cookies to any personally identifiable information you submit while on this Web Site.

If you choose to use our referral service or new review notification service to tell a friend about our site, we will ask you for your friend's name and email address. We will automatically send your friend a one-time email inviting him or her to visit the site. We do not store this information once the email is sent.

We provide you the opportunity to 'opt-out' of having your personally identifiable information used for certain purposes, when we ask for this information.

If you no longer wish to receive our newsletter and promotional communications, you may opt-out of receiving them by following the instructions included in each newsletter or communication or by emailing us at . We offer an opportunity to opt-out of certain communications on our My Account page, or you may contact us at or Customer Support, Opinity, Inc., 2391 Zanker Rd. Suite #380, San Jose, CA 95131 to opt-out.

We may use your email address to send information to you from time to time regarding improvements to services or about new benefits related to your account. Also, on occasion it may be necessary for Opinity to send out a service related announcement. For instance, if our service will be temporarily suspended for maintenance, we may send you an email to that effect. You may not opt-out of these service related communications that enable us to provide information regarding service.

How Opinity Protects Your Information

Protecting your personal information is very important to us. Opinity maintains high security measures to protect your information from loss, misuse or alteration. Information that we collect from you will be stored and backed up securely in an environmentally-controlled location. Only authorized people with user ID and password from Opinity have access to the database.

Opinity will not make personally identifiable information of yours available to any third parties without your permission. Any user statistics that we may provide to advertisers or partners regarding your usage of this Web Site will be provided in the aggregate only and will not contain any personally identifiable information about you.

Your access to some of our services is password protected. We recommend that you do not share your user name or password with anyone. In addition, you should remember to sign out of your Opinity account or service at the end of each session. Unfortunately, no data transmission over the Internet can be guaranteed to be 100% secure. Accordingly, we cannot ensure or warrant the security of any information you transmit to us, or to or from our online services. You transmit all such information at your own risk.

Information on Co-Branded Web Sites

We sometimes enter into arrangements with third parties whereby we provide our services on their Web Sites or otherwise offer our service in conjunction with such third parties. In many such cases, users will register for our service as well as that of the co-branded Web Site. We use your personally identifiable information and other general information in compliance with our privacy policy. Our co-branding partners have their own privacy policy, which you should review since we do not have control over their privacy policies. Opinity accepts no liability for our partners' practices. If you do not want your information to be shared, you can choose not to allow the transfer of information by not using that particular service.

Public Forums

This Web Site may contain public forums available to users. Please remember that any information you disclose in these areas becomes public information. You should take appropriate measures to protect your personally identifiable information.

How You Can Correct Inaccuracies in Your Information

If you wish to change any of the information that you have provided to us, please enter your login and password on our home page at www.opinity.com and then access the Edit My Profile page. Here you will have the opportunity to update all of your personal information.

Contacting Us

If you have any questions about this privacy policy, the practices of this Web Site, or your dealings with this Web Site, you can contact us at: Opinity, Inc., 2391 Zanker Rd. Suite #380, San Jose, California 95131, Attn: Privacy or email us at .